Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
In part two of his three-part series on authority versus relevance in link building, columnist Andrew Dennis hears from experts who favor authority.
Columnist Christi Olson outlines exciting developments that bring image search and shopping together to enhance the search experience for users.
Advertisers will not be able to edit old STAs or create new ones after that date.
Columnist Patrick Stox outlines when to use the canonical tag, as well as some common problems that occur during implementation.
It’s no secret that quality content improves brand awareness, increases customer loyalty and drives leads, but most marketing managers say that good writers are difficult to find. Companies need writers who can create value through informative and engaging information. So, do you outsource your content or build an in-house team? This paper from BKA Content […]
Local & Maps
SEM / Paid Search
Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and disclosures, click over here.