Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Should you optimize a single page for one keyword phrase? This study might say otherwise.
When pursuing a link, which is more important, relevance or authority? Columnist Andrew Dennis asks expert link builders this question, and in the first of his three-part series, we hear from those who value relevance.
Google image search on mobile has added quick filters for latest images, GIFs, clip art, colors and copyright usage.
Google says it’s taking today, “… to appreciate those who dedicate their lives to encouraging our intellectual development.”
The flood of mobile calls to US businesses continues unabated, changing the way enterprise brands view the telephone as an inbound marketing channel. It is also now changing the way brands view the telephone as an inbound marketing channel. As consumers increasingly use their smartphones to research, browse and connect with businesses, brands are developing […]
Local & Maps
SEM / Paid Search
Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and disclosures, click over here.